Google
×
Any view
  • Any view
  • Preview and full view
  • Full view
inauthor:"Raymond W. LaForge" from books.google.com
Key changes in this edition include: Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices An expanded discussion on trust building and trust-based selling as foundations ...
inauthor:"Raymond W. LaForge" from books.google.com
Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life "best practices" of leading sales organizations.
inauthor:"Raymond W. LaForge" from books.google.com
The text draws on classic and modern literature from all these areas to analyze government at four different levels--ideational, societal, organizational, and individual layers.
inauthor:"Raymond W. LaForge" from books.google.com
Including relational consultative selling, the text is organized on a more contemporary relationship-selling process that the author team has tested in, and developed for, major selling organizations (such as Holt Equipment, CDW Corporation ...
inauthor:"Raymond W. LaForge" from books.google.com
In the first four editions, we demonstrated this leading coverage with our strong integration of Integrated Marketing Communication, cross-functional teams, and integration of the Internet throughout.